Uncategorized

The Big Agency Campaign Model 2.0: Anyone Can Do It

In the traditional media landscape, to win big with an ad campaign you have to spend big. When Frito-Lay or Procter & Gamble want to push a new product, they spend millions on

Sourced through Scoop.it from: marketing.linkedin.com

Advertisements
Standard

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s